Tag Archives: Britain

Instagram Influences Holiday Choices of More Than 10.6 Million Brits

Instagram influences holiday choices of more than 10.6 Million Brits

According to a new study, upwards of 10.6 million Brits are said to be shunning more traditional guidebooks and holiday brochures and turning instead to social media for inspiration and making bookings regarding their travel plans.

The research, conducted by villa holiday tour operator Villa Plus, surveyed 1,000 British tourists to determine what factors influence their getaways, and which services they turn to when it’s time to book.

Results showed that despite more than a third of Brits admit to being influenced by friends and family when it comes to the holiday-making process, social media platforms such as Instagram, Pinterest and Facebook, now play a key role in both the way in which Brits browse for holiday inspiration and the method we turn to for making that all-important booking too.

Coming a long way since it’s humble beginnings, platforms such as Instagram are now much more than a way of showcasing your holiday snaps. In fact, advancements in the software mean users can are now no longer restricted to simply browsing their grid for inspiration but can now also buy or book life’s luxuries such as holidays too – and many of the products needed to take away with you as well.

The data mirrored said advancements and the clear generational shift in terms of both travel priorities and the way in which social media is utilised.

For more than a fifth of 25-34 year olds (22.2%), ensuring your vacation destination is “Instagram-worthy” was a main priority, whilst in contrast, more than a quarter of 55-64 year olds prefer to prioritise the experience itself, admitting they would actively attempt to relive their previous holidays time and again.

For some, price is much more appealing than and the perfect Instagram snap. Men were found to be the more frugal of the sexes, as nearly four times more men than women were likely to choose a location based on whether they could source a cheap deal.

The research also revealed which cities are most influenced by the Instagrammability of their vacation spot:

1. Newcastle (22.7%)  
2. Manchester (20.6%)
3. Belfast (20.1%)
4. Birmingham (18.4%)
5. Glasgow (16.3%)

Newcastle claimed the crown, as upwards of 52,000 Geordies believed that an Insta-worthy location was paramount when deciding where to book their holiday.

instagram

Despite a fifth of those hailing from Manchester also admitting to being heavily influenced by social media when making choices in relation to location, just 2% stated that they had used the platforms to make a booking. 

Similarly, when it came to the booking stage, over a fifth (21%) of 65+ year olds reveal they still prefer more traditional methods, opting to complete these transactions over the phone. 

That said, more than 10% of Belfast residents, however, claim to have done so directly through social media.

Further information can be found here:  https://villaplus.blog/2019/07/23/how-do-you-choose-your-next-destination/

Where In The World Can Brits Travel Without A Visa [Infographic]

Where In The World Can Brits Travel Without A Visa

The early stages of planning and booking a holiday can bring its fair share of headaches.

There is, of course, a great deal to think about. From settling on a location to booking the flights, choosing accommodation to arranging holiday insurance, the list goes on.

However, there is one thing which regardless of your journey you must not forget, your passport.

International border rulings can vary massively and are constantly altering, so it helps to have a globally respected passport.

British Holidaymakers

The British passport is certainly one of these and allows a holder into a lot of countries without the application of any other travel document.

Just take a look at this list of the world’s most powerful passports from The Telegraph. This article ranks the United Kingdom third in the world, closely behind Germany and Sweden.

However, despite its power, there are still certain countries which require some form of visa upon arrival.

Knowing which countries require a Brit to have a visa is important. Without one your dream holiday could turn into your worst nightmare.

Infographic

Thankfully, citybaseapartments.com has created a smart infographic which clearly displays all the relevant information.

The infographic is called ‘Where In The World Can Brits Travel Without A Visa’ and you can take a look at it at the bottom of this post.

It offers information on all types of visas, as they can differ quite a lot. In this case, there are three types, a standard visa, visa on arrival and an electronic visa.

The most straightforward of the three is a visa on arrival, which does what it says on the tin. You simply fill in a visa either while on the plane or when you land. The majority of countries which use theses are in Africa.

An electronic visa is a step up from this and a standard visa requires more planning than any other. So, next time you book a trip abroad, make sure that you have all the relevant documents at hand.

Take a look at the infographic for yourself below. 

visa

 

An infographic by the team at Citybase Apartments

5 Reasons Why You Should Consider a UK Holiday This Year

The responsibility that comes with deciding where to take your family on holiday is huge. Do you decide to go for somewhere that pretty much guarantees a suntan or somewhere more known for its culture and heritage

Choosing to holiday in the UK, whether it’s for a short weekend away or even a couple of weeks, is a great option for many families these days. When you factor in the expensive flights and high exchange rates during the summer for holidays abroad, you can find that most of your budget is soaked up.

2016 is a quintessential year for Britain and British culture, with it being 400 years since the death of Shakespeare and the 90th birthday of the Queen. Recent reports by the Office for National Statistics also found that 7.3 million overseas residents visited the UK between December 2015 and February 2016, which was up 6% compared to last year.

With more people choosing to discover Britain as a holiday destination, we’ve looked into some of the best reasons why you should consider a holiday in the UK this year.

Pack your bucket and spade

blackpool

You might not immediately think it, but the UK has a great selection of beaches and fantastic seaside views. In fact, Blackpool was given the title of the best beach in the world according to Britons in a survey conducted by Post Office Money.

Undoubtedly, the best time to visit the beach is in the summer when you can sunbathe, build sandcastles and take a stroll along the promenade. However, you can still enjoy your time at the beach regardless of the weather. Being right by the beach means that there will be some of the best fresh seafood restaurants on hand and plenty of attractions to visit that will be suitable for the entire family. Who doesn’t still love a quick go on the 2p arcade machines?

Experience the culture

london

Britain is home to 29 World Heritage sites, which all offer something different, but the chances are that you won’t have to go far to find a slice of British culture.

The country is widely recognised around the world as one of the best destinations for heritage and culture, with every city having its own story to tell. Hop on board and explore the expansive history that Britain has to offer throughout its many attractions, museums, castles and spacious lands.

All you can eat

fries

Whether it’s a pasty in the countryside, fish and chips on the pier, a Full English breakfast or a Sunday roast in a country pub, Britain has a fine selection of traditional meals on offer for hungry visitors.

Wherever you go, make sure you try out some locally-sourced dishes and see what your holiday destination has to offer to your taste buds. You never know, you might be able to impress your friends with your newly found culinary inspiration at your next dinner party.

Dust off your wellies

anfield

There are a number of different festivals and events that take place around the UK each year and many are worth seeing for yourself!

If it’s music you’re into, then there are a vast selection of different music festivals for any taste imaginable. Outside of the world of the music, you have festivals focusing on arts, sports, entertainment and just generally having a good time.

Most festivals will offer the option to purchase family tickets, so keep an eye out for the best deal!

The adventure of your lifetime

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You don’t have to venture as far as New Zealand to seek out some adventure in your holiday. The UK is renowned for it’s awe-inspiring mountains, coastlines, and views, so get your bags packed and see where you end up.

Whatever your interest, there’s something for everyone. Sailing, sea kayaking, mountain biking and even horse riding can all be found throughout the country. If you’re looking for something a little less extreme, Britain is still known for its vast landscapes and walking opportunities and is a great way to show little ones the natural beauty of the country.

Ultimately, Britain is surrounded by sights that the entire family will enjoy and remember for years to come. Wherever it’s a city trip or a weekend in a beach resort, you’ll find something for everyone.


Adam Maidment writes on behalf of VisitBlackpool, the UK’s number one beach resort for families. With plenty of attractions, events, and activities for children of all ages, Blackpool is the perfect holiday destination for your family all year round.